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Random Recordings #6

This is part of a series I call random recordings. You can learn more here:

The following recordings are for June 2017:

  1. Approach life with boldness and humility.
  2. The threat is stronger than the execution.
  3. The only easy day is yesterday.
  4. Take the optimist approach to adversity.
  5. Historians study the past, not in order to repeat it, but in order to be liberated from it.
  6. It’s amazing how many “woods” we create instead of “paths” to our destination.
  7. Do you have a strong intention or a strong why? Focus on the strong why.

Random Recordings #5

This is part of a series I call random recordings. You can learn more here:

The following recordings are for May 2017:

  1. Write your values in pen and your strategies in pencil.
  2. Use Facebook ads to find employees.
  3. Concentrate on the task at hand.
  4. “The moment I start to think about physics and have to concentrate on what I’m explaining, I’m completely immune to being nervous” – R. P. Feynman
  5. 620,000 died due to violence, 1.5 million died due to diabetes. Sugar is more dangerous than gunpowder.
  6. It’s better to be hated for who you are then to be loved for who you are not.


Random Recordings #4

This is part of a series I call random recordings. You can learn more here:

The following recordings are for April 2017:

  1. Core Value: I can do it.
  2. You’ve got to be careful if you don’t know where you’re going, because you might not get there.
  3. The biggest moments in your life are moments of inspiration or desperation.
  4. Courage is more important than confidence.
  5. Number one reason employers don’t share company vision is because they don’t know what it is.
  6. People need to hear the vision seven times before they hear it the first time.
  7. Culture is created through consistencies.
  8. Surround yourself with good people.
  9. Monitor for the dashboard.
  10. You can have one name in two seats, but not two names in one seat.
  11. Be the hero of your own story, not the victim.
  12. Competition is the anti-capitalist.
  13. What gets measured gets things done.
  14. Problems are like mushrooms, when it’s dark and rainy they multiply, under bright light, they diminish.
  15. Lack of decision or procrastination is some of the major causes of failure.
  16. It’s less important what you decide, than it is that you decide, so decide.
  17. Significance is more important than celebrity.
  18. The world is full of people that love life enough to wake up today.

Random Recordings #3

This is part of a series I call random recordings. You can learn more here:

The following recordings are for March 2017:

  1. The more you become a connoisseur of gratitude, the less you are a victim of resentment, depression, and despair.
  2. Use admin pointers for admin plugins and themes to help guide the user
  3. WP Demo Buddy
  4. Being happy isn’t getting what you want, it’s wanting what you got.
  5. To predict the future, you start with the future and work your way back.
  6. Vision without traction is merely hallucination.
  7. You need leaders that are able to simplify, delegate, predict, systemize and structure.
  8. If you cannot risk, you cannot grow.  If you cannot grow, you cannot become your best.  If you cannot become your best, you cannot become happy.  If you cannot become happy, then, what else matters.
  9. If you’re not happy with the current state, you have 3 choices; live with it, leave it or change it.  If the first 2 are not options, it’s time to admit that you don’t want to live that way any longer.
  10. Your mind is like a parachute, it must be open to work.
  11. Look into Behat for behavioral testing in PHP.

Random Recordings #2

This is part of a series I call random recordings. You can learn more here:

The following recordings are for the second half of February 2017 (since February 13th to be exact):

  1. Don’t take a no from someone who can’t take a yes.
  2. Direct mail and billboards are very strong.
  3. How does your product make you feel? That is the essence you want to capture.
  4. To be a good business person you have to be brutally honest with yourself.
  5. It’s not about what happened, it’s about what happens next. Do you want to spend your life running from something or running towards something?
  6. Starve the ego, feed the soul.
  7. Discipline equals freedom
  8. What would you do if you knew you couldn’t fail?
  9. Analysis of others are actually expressions of our own needs and values.
  10. Classifying and judging people promotes violence.
  11. Communication is life-alienating when it clouds our awareness, that we are each responsible for our own thoughts, feelings and actions.
  12. We can replace language that implies lack of choice with language that implies choice.
  13. I can handle you telling me what I did or didn’t do and I can handle your interpretation, but please don’t mix the two.
  14. When we combine observation with evaluation people apt to hear criticism.
  15. Expressing vulnerability can help resolve conflicts.
  16. A common confusion generated by the English language is our use of the word feel without actually expressing a feeling.
  17. Connect your feeling with your need; “I feel ____ because I need ____”.
  18. If we express our needs we have a better change of getting them met.  Unfortunately most of us have never been taught to think in terms of our needs.  We are accustomed to thinking about what’s wrong with other people, when our needs aren’t being fulfilled.
  19. Luck is just a low probability occurrence.
  20. Amaziograph app for iPad.
  21. The only why flying cars are going to work (because of the third dimension) is when it’s completely automated.  We’re not to far away from self-driving vehicles, but when we add that third dimension with the complexity of driving, will it really make sense.
  22. Driving a car will be like horseback riding.  We’ll go out to the country to take a car for a spin, but in reality basic transportation will be automated.
  23. APIGen Hookdocs for Woocommerce on github
  24. Look into telemetry data collection for software development.
  25. To gain something for yourself, you must make someone else’s life better.
  26. Travel is the antidote to ignorance.
  27. We all admire the wisdom of the people that come to you for advice.
  28. When interviewing, start from the bottom of the resume first. You’ll learn a lot about somebody from the interesting parts at the bottom.
  29. The average multi-millionaire has over 7 sources of income.
  30. Empathy is a respectful understanding of what others are experiencing.
  31. When we listen empathetically to ourselves we will be able to hear the underlining need.
  32. Write a list of things you do everyday and then read each line item and determine whether you “choose” to do that or “have” to do it.  Think carefully, most of the items you “choose” to do.

Random Recordings #1

In August 2016, I got a small voice recorder to help collect my thoughts.  I’ve realized I hear or read so many things.  Sometimes I have random realizations too.  I think I would remember things, but reality is, I don’t.

Since August, I’ve recorded a lot of random thoughts.  My plan has always been to transcribe those thoughts.  These thoughts are raw and unfiltered.  Outside of context, they may seem random, but this is step one.  I may elaborate on a particular thought in the future. I do not claim that all these thoughts are original, just a dump of what I’ve either consumed or thought.

Updated on 2-20-2017
Here’s the plan: Every Sunday On the first of every month I will transcribe my thoughts from the previous week month.  That’s it.  I do not plan to elaborate or comment further about each thought.  Just a transcription.

This first entry will be special and super long, because it’ll include all of my recordings since I started.

So, here they are:

August 2016

  1. There are cigarette butts everywhere, what makes cigarette butts not littering?
  2. Speed is only useful if you’re running in the right direction.
  3. Similar to yoga, use an intention to start a talk.

September 2016

  1. Idea is root in the Greek word idien, which means “to see”.
  2. The riches are in the niches.
  3. Meditation method: 100 second cold shower, amazing.
  4. Market research: People, Product, and Places
  5. Use Amazon for market research.
  6. For Market Research: Use advanced search with Facebook, Google Amazon, Twitter and more.
  7. When asking questions: Tell me a story when _____
  8. Google awesome stories about your niche.
  9. After an hour and ten minutes on the road, for what should be a 20 minute drive, I can see why people get upset with traffic.  This is ridiculous.  This is definitely how people have bad days, I’m so glad I don’t do these every day. Not a good way to start the morning at all.
  10. If you want to achieve your dreams, wake up.
  11. Explain your idea in: One page, one paragraph, one sentence.
  12. Use to host podcast episodes.
  13. Only go deep as you can.  The feeling that you get is the same that someone else gets.  Just because they go farther, doesn’t mean it’s easier.
  14. Hitting a plateau is not necessarily a bad thing. It could mean that you’ve achieved the successes you’re looking for and you don’t know what’s next.
  16. You can get what you want, as long as the other person gets what they want.
  17. The most valuable resources is not money, it’s time.  Everybody has the same 24 hours everyday, no matter who you are.
  18. For a good Kickstarter you want to be number one in your category. Everyday they don’t look how much money you make, but number of transactions.  So the goal is to figure out how to get small transactions and get popular everyday.  It really helps out.
  19. Talk to your customers, not at them.
  20. The years say, what the days can’t tell.
  21. As an entrepreneur you need to learn to generate your own momentum, even when you have nothing.
  22. Follow through with drone stuff.

October 2016

  1. Score your responses to a survey “high or low”.  Focus on the top 20% as the market you want to focus on and the bottom 20% as areas to improve.  Those are the two best places to look.
  2. Leonardo DiCaprio is working on a documentary about global warming.  Need to check it out.
  3. The spiral model for iterative design is super important.  You “assess”, “design”, “build” and continuously do this in a spiral like motion until you get to a very focused pinpoint of what you want to achieve.
  4. Check out “mentions” for competitive tracking on the internet.
  5. The most dangerous negotiation is the one you don’t know you’re in.
  6. When asking questions, interrupting is ok when asking for clarity. So when I think of something, just interrupt and ask for clarity, never assume.
  7. In every two hour conversation, there’s at least 90 seconds of solid gold.
  8. Comfort with silence is a technique that many people don’t have.
  9. Embrace the coefficient of friction when trying to sell something. If someone’s willing to put forth the effort to make the purchase, they’re more than likely to spend more money right then and there.
  10. Sometimes it’s better to model the outliers as that can help fix the middle itself.
  11. Learn to delegate the tasks you like to do most.
  12. If you think you’re capable of X, you’re at least capable of X+20%.
  13. Your success in life is measured by the number of uncomfortable conversations you’re willing to take.
  14. Every day do one thing that scares you.
  15. When interviewing someone for the first time, don’t ask them something they’ve been asked 10 or more times, as your first question.
  16. We learn most from those we have the least in common with.
  17. Technique over form
  18. WP All Import Pro
  19. Reviews+ for WordPress puts stars in Google for different products.

November 2016

  1. Passion and progress are two different things.
  2. Passion is about, purpose is to and for.

December 2016

  1. To be really good at something you need a plus, equal and minus. Somebody is better than what you are, so they can teach you, somebody who is equal, so that you can work with them on your craft and somebody who is a minus so you can teach them.
  2. We cannot be humble, accept by enduring humiliations.
  3. When you complain, nobody wants to help you.
  4. To deal with writer’s block, write about what makes you angry.
  5. Those who are offended easily, should be offended more often.

January 2017

  1. Blubrry for Podcasts, look it up.
  2. Your inbox is a todo list that anyone can add an action to.
  3. Losers react, leaders anticipate.
  4. You know when you have A-players on your team, when they don’t just accept the strategy you hand them.
  5. Losers have goals, winners have systems.
  6. Read “1000 true fans” by Kevin Kelly.
  7. Add a plus to the end of a Bitly link so you can see stats, such as referrals, giving insights to other markets.
  8. Don’t try and find time, schedule time.
  9. Edit for yourself, second edit for your fans, third edit for your haters.
  10. “We end up spending the best part of one’s life earning money in order to enjoy a questionable liberty during the least valuable part of it” – Thoreau
  11. Read “Stone Soup”

Week of February 5th, 2017

  1. Ours, is a culture where our ability to get by on very little sleep, which is kind of a badge of honor that symbolizes work ethic.
  2. Read Plato’s “The Republic”.
  3. The future is here, it’s just unevenly distributed.
  4. Life shrinks or expands in proportion to one’s courage.
  5. Most people choose unhappiness over uncertainty.
  6. Find my VO2 Max.
  7. Robustness is when you care more about the few who like your work then the multitude that hate it.  Fragility is when you care more about the few who hate your work then the multitude that love it.  Choose to be robust.
  8. Be yourself, everyone else is taken.
  9. Roughly 90% of thoughts are fear-based, the other 10% is desire-based.
  10. Desire is suffering.
  11. Earn with your mind, not your time.
  12. Passion comes from a combination of being open and curious. And of all, really going all in when you find  something that you’re interested in.
  13. Break sales records following a really simple formula: Just be honest and transparent, in a broken industry.
  14. The “I don’t have list” is a popular write-off for inaction.
  15. As the access of information goes up, so does accountability.
  16. Watch Steve Job’s Stanford commencement speech again.

Books I read in 2016

I’ve been meaning to write this post since the beginning of the year. My laziness to write this sucks. So as I run on this bike, I started this post. There’s no need to wait anymore.  I need to write more.

I’ve grown accustomed to reading books on a treadmill on my Kindle. With some music, a 6.0mph pace, I consume greatness.  Nearly every book I read is non-fiction. I’ve tried a few fiction but can never get through them.

Here’s look back at the books I read.  There is so much I’ve learned.  Alas, I wanted to share the books I read in 2016 with short take-a-ways.

Here’s my 2016 reading list:

The Art of Explanation – Being able to communicate your ideas is so important.  The biggest takeaway from this book is understanding how to break your ideas down and “connect the dots” for your audience.   I read this book because Lee is one of the creators of those awesome Common Craft video explainers.  His ability to break down some complex stuff for a wide audience is a real skill.  I enjoyed learning about his processes.

Will It Fly – First, Pat Flynn is awesome. I’ve been a long time listener of his podcast, The Smart Passive Income, and I thought I’d check this book out.  I’m glad I did.  There are so many actionable nuggets in this book.  It really does a great job walking you through how to research your idea and put yourself in a great position to make it happen. The insights of recording your “Google” research in a spreadsheet is an amazing way to organize your research and thoughts. Highly recommended.

Ask – Ryan walks through the Ask Method.  I found this book really empowering.  The idea of just asking direct questions to your audience is such a necessity.  You should really ask so much more.  He walks through setting up marketing funnels, intro surveys, follow up surveys, and targeted email autoresponders.  I love the directness of this book.  I have a feeling I’ll be referencing back to this book in the future.

Ego Is The Enemy – Learning to reflect on oneself can be a difficult thing to do.  I loved this book because it really helps you think about humility and how to make better decisions on your actions.  Sometimes just taking a deep breath before acting can help change how you react.  When you learn to put your ego aside, I think we can all accomplish more.


Sapiens – This book was beautifully written.  This is one of those rare books that really can create a paradigm shift in your head.  It makes you approach or think about who we are as a species on this planet.  The understanding of domestication and how wheat domesticated us was a soft positive nod as you’re reading it.  This book really challenged me to think about my own premonitions.  As he progresses from the far past, the present and a forward prediction of the end of our species, it’s fascinating and somewhat disheartening; understanding who we are.  You need to read this book a little bit slower than your normal reading pace.  There’s just so much to take in.

Endzone – I’ve been a Michigan football fan as early as I can remember and reading this book just made me an even bigger fan.  I truly enjoyed learning about the early athletics at UofM and the contributions to modern football (such as different players for offense and defense).  This book taught me so much of the origins of the program, the traditions and the culture.  The last decade of Michigan football was, albeit, different.  Reading this book made me feel like I had a first row look into so much that happened, leading up to the the hiring of Coach Harbaugh.  If you love Michigan football, read this. Go Blue.


Hooked – Nir’s understanding on how to create habit forming products is beautiful.  It just felt so clear and very implementable.  In short, there’s four stages to the hook model, trigger, action, variable reward, and investment.  Using these stages and implementing them in your product development is a actionable take away on thinking about the psychology of habit forming products.

101 Crucial Lessons They Don’t Teach You in Business School – Here’s a book that you can read in one sitting.  I loved the short, simple lessons in this book.  Many I’ve seen before (helping strengthen the ideas) and just as many that really made me think twice about how I could make changes in how I run a business.  At the very least, keep this book nearby, flip to a random lesson and enjoy digestible insights on becoming a better business leader.

Lying – Sam Harris lays it all out.  Things you’ll read may make you upset or feel guilty.  That’s ok.  Lying is one of those things you don’t realize how often you may be doing it.  Little lies, like saying you’re 20 minutes away, when you know you’re 30.  While it may not seem like a big deal, these little white lies are bad habits that too many of us have.  I’m as guilty as any of us,  Since reading this book it’s subconsciously stuck with me.  I’ve become more self-aware on my stupid little white lies and I’m trying to be not just more honest with others, but with myself.

Bossypants – I didn’t technically “read” this book.  This was the first book I consumed in audio format.  Given that it was read by Tina Fey herself, it was a very enjoy book to listen too.  There’s a lot of stories, some felt to drag on, but her insights on her career (professional and personally) really gave me some new perspectives of the differences women faces vs men in a business world. I really appreciate the new perspectives and thinking about things I normally don’t think about or maybe take for granted. Thank you Tina. I think there’s some really great advices in this book, along side hilarious, sometimes quirky stories.

Tools of the Titans – I’ve been a huge fan of Tim Ferriss for years.  I’ve read all of his books, listened to many of his podcasts and watch videos on Youtube.  He’s been a huge influence on me and making positive changes in my life.  This book is a culmination of over 200 interviews by some of the worlds’ leading achievers.  I started reading this book at the end of 2016, but carried over into early 2017.  Don’t expect to take every story and piece of advice from the people showcased in this book, but I guarantee you’ll find a dozen or more things that will truly help you.  At the very least, learning what new questions to ask yourself and your peers is super valuable. This is his best book to date, hands down.


So there you have it.  This is the first time I’ve written reviews for books I’ve read.  I read books every year and starting this year, I wanted to reflect back on the year of reading.  I hope to continue to write mini-reviews each year on the books I’ve read.  I have a great bunch of books lined up for 2017!

Have you read any of the books above? Love them? Hate them? Got any book recommendations for me?

Consolation Prizes

Last year I ran the Warrior Dash with exhilaration and excitement. It was even more amazing than I though it could be. At the end of the event we all were awarded medals to show the accomplishment. While the physical gratification is great I started to think about what did I do with that medal?

To be honest, I don’t really care. As I get older I’ve realized that there are a lot of physical things you will acquire in your life. A lot of things that can be too easy to tie sentimental value too.  But that’s just it. It’s just a feeling it brings to you and only you. It’s a trigger for a memory you’ve created in your head. Whether good or bad a memory that will often last or linger. 

For some reason I’ve always wanted to have consolation prizes for the things I’ve done, to show others that I can do this or I’ve done that. While there’s a right time for these, most of the times it’s unnecessary. I don’t need to collect things to show a memory. I need to be a better story teller. If not told through words, through pictures and video. That’s what makes a memory real. 

All of these physical things collect dust and take up space. While it feels internally good to share something that has sentimental value, it’s just a thing to most others. Instead, tell vibrant stories and bring that moment back to life.

If not, go somewhere with someone and create new memories, new stories to share. Rinse and repeat. Make more memories, not collect things. 

Breaking Lines

Find it. Define it. Cross it. You’re an amazing creation of nature. You have an imagination that can create things beyond our wildest dreams. Every day. Yet there’s too many that live within the constraints and normals presented before us, never testing our dreams. Fuck that. Do something. I think it’s important, no, critical, for us to have a life worth sharing, a tale of a story for the grandchildren. It’s moments in life when you break through your comfort lines and became disruptive, that’s when you truly stand out. Good for you. Your life is defined by these moments.

You ALWAYS have an option. With passion, you’ll find a way. Don’t like your job? Quit. Like that girl you met the other night? Contact her. Think yoga’s gay? Try it. Why fear the unknown when you can explore it? Live it. Please, please, please, I beg of you, never loose your passion, let it drive you, even if it’s into unchartered territories, better yet, when it is in uncharted territories. There’s that crazy Apple commercial about “the crazy ones that think they can change the world, do”. I think it’s time more people get “crazy” and smell the flowers that define their dreams. I want you to find that insane fire in you that lifts you so high, that excites you, that makes you believe in the impossible, and do it. Damn it, there are no excuses, just justifications you creatively come up with to keep yourself safely with your comfort levels. That’s bad. The problem with this is you’ll never truly live, hell, you’re just dying. 🙁

Want to be happy? Want to make a difference? Want to truly love? Do something you wouldn’t normally do and learn from your exploration. It’ll feel weird, uncomfortable, awkward maybe, but I guarantee you’ll have a story, and a new appreciation to a different aspect of life you didn’t know existed. Shit, it may even open your world to something you never though you’d do. Congratulations, you’re defining new lines. Stop for a moment and think, the most amazing memories you have are the ones when you were disruptive, out the ordinary, weird, awkward, uncomfortable. Smile. Life is a gift. Make amazing memories, stop dying and start living. Break some lines.

Converting Words

I think the quip “actions speak louder than words” is one of the most underrated, overlooked piece of advice anyone could receive.

Words are a peculiar thing. For words are nothing more than a medium for us to do one of two things; share history or create a representation of promise and hope. This is a huge problem. It’s a problem because too many of us believe in the words we say or hear and not what they represent.  Yet, it gets even worse than that! When we use words we use them in the form of a language, so that someone else can understand.